
At ULFAT, we believe every child deserves to understand the technology that is shaping their world. Through NOVA, our dedicated AI and EdTech wing, we are building an AI-Powered Learning Ecosystem for Grades 1–12, designed for India's NCERT-aligned schools.
NOVA is not another AI course or content library. It connects students, teachers, parents and schools through three integrated layers: an age-appropriate AI curriculum, a teacher training and enablement system, and a real-time learning-intelligence platform.
The result is simple and powerful: schools can teach AI well and prove that learning is happening, for every child, in every classroom, grade by grade.
In a world changing at lightning speed, children need more than tool skills. NOVA builds critical thinking, creativity, problem-solving and an ethical understanding of AI, preparing a generation to understand, question and create with AI.
This is the future of learning:
Learn. Assess. Intervene. Progress.
At ULFAT, we are building more than a platform, we are building a movement to shape how India's young learners experience knowledge, imagination and growth.
Let's reshape education, together.
At ULFAT Unplugged Entertainment Private Limited, we believe meaningful transformation begins with meaningful collaboration. NOVA will be built by our technical specialist team in our customized content studio, guided by an advisory board spanning school leadership, learning science, child safety and data protection, EdTech and CSR.
We reach schools through school chains and trusts, channel partners and AI-lab providers, and state programmes.
Together, we are building a trusted ecosystem of schools, educators and partners, united by one goal: every child, ready for an AI-shaped future.
At the heart of NOVA lies a clear belief: AI should strengthen teachers, not replace them. We are not simply adding technology to classrooms, we are giving every school a way to see, support and prove each child's learning.
NOVA's learning-intelligence platform tracks progress by grade, subject and competency, spots learning gaps early and recommends targeted next steps. An AI teaching co-pilot drafts lesson plans and feedback, with every output approved by the teacher. Four role-based dashboards serve students, teachers, parents and school leaders, and paper-to-digital capture brings low-device schools on board.
Built responsibly from day one: parental consent, data hosted in India, and no advertising or sale of data.
This is where innovation meets impact, and where young minds begin their most transformative journey.
With an unwavering commitment to innovation and impact, ULFAT Unplugged Entertainment Private Limited is building NOVA for India's schools, from Grade 1 to Grade 12. Development begins on 1 November 2026, with a production-ready ecosystem by April 2027, in time for the 2027-28 academic session.
Rooted in NEP 2020 and aligned with the CBSE Computational Thinking and AI curriculum, NOVA develops 13 future-ready capabilities. Our plan: 3,000 schools and 2.4 million students by Year 7.
By blending curriculum, teacher enablement, learning analytics and parent engagement, we are shaping a future where learning is not only effective, but also empowering, inclusive and truly inspiring.
At ULFAT Unplugged Entertainment Private Limited, our mission is to make every child in India confident with the technology shaping their world. Through NOVA, our dedicated AI and EdTech wing, we are building an AI-Powered Learning Ecosystem for Grades 1–12. It helps schools teach AI well, see each learner's progress and support every child at the right moment.
We believe education should be not just informative but transformative. It should build the curiosity, creativity, critical thinking and ethical judgement that lifelong learning demands. NOVA brings together an age-appropriate AI curriculum, a teacher training and enablement system and a real-time learning-intelligence platform. Together, they make learning visible, measurable and continuously improving.
Our vision is to become India's most trusted AI-learning partner for schools, reaching 3,000 schools and 2.4 million students by Year 7. We want to prepare a generation of confident, skilled and responsible learners who can understand, question and create with AI.
Beyond technology, we aim to nurture the whole child. NOVA develops 13 future-ready capabilities, from AI literacy, logical reasoning and problem-solving to communication, collaboration, responsible digital behaviour and entrepreneurial thinking. By working with schools, teachers and parents, we are preparing the innovative thinkers and responsible leaders of tomorrow.
NOVA is designed to grow with every learner. One age-appropriate pathway runs from Grade 1 to Grade 12:
The pathway is aligned with NEP 2020 and the CBSE Computational Thinking and AI framework.
Our focus is India. Development begins on 1 November 2026, and NOVA will be production-ready by April 2027. It launches in 40 CBSE schools across three city clusters for the 2027-28 session. We then extend to CISCE and state boards, add government and CSR programmes.
Continuous improvement is at the heart of our strategy. Release 2, in Year 2, adds:
Every AI output remains approved by the teacher.
Our approach is far from one-size-fits-all:
A secure, scalable cloud platform hosted in India. It is designed to serve more than 3 million learners by Year 7, with high availability during school hours.
Learner profiles, benchmark tracking and early detection of learning gaps. An AI teaching co-pilot runs on established AI language models with safety controls, and the teacher approves every output.
India-hosted data, encryption, role-based access, consent management and audit logs. It is built to comply with India's DPDP Rules 2025 from day one, and an independent security audit takes place before go-live.
Student, teacher, parent and school-leader apps on web, Android and IOS platforms, plus a teacher app that works offline for schools with weak internet. Paper-to-digital capture turns worksheets into data.
Our academic team designs content to the NEP 2020 stages and the CBSE Computational Thinking and AI framework, with an academic quality review before release. We start with CBSE and then extend to CISCE and state boards.
A specialist content studio and experienced educators create stories, games, simulations and hands-on projects that bring AI concepts to life, from unplugged play in Grade 1 to capstone projects in Grade 12.
English content with a Hindi interface at launch, a Hindi content edition in Year 2 and regional languages after that. Print kits and teacher-led modes mean no school is left out.
NOVA is promoted by ULFAT Unplugged Entertainment Private Limited, an operating company based in Gurugram, Haryana. Its diverse experience includes running live events at many sites, to rolling out learning programmes across many schools and institutions.
A CEO/Programme Director, a Head of Academics and Curriculum and a Chief Technology Officer will be assigned in post from 1 November 2026. Heads of Sales and Partnerships, Finance and Data Protection join on immediate basis once the project is initiated. An advisory board guides the team: a former CBSE principal, a learning scientist, a child-safety and data-protection lawyer, an EdTech sales leader and a CSR partner.
We are united by a shared passion for transforming education and empowering young minds. Our team is intentionally lean, sharp and efficient, built to move fast and deliver results. Implementation coaches and customer-success managers form the backbone of our operations, because NOVA succeeds only when teachers succeed. We hold ourselves to the highest standards of quality, child safety and ethical AI.
Every learner gets a learning space designed for their age; a Grade 2 view is very different from Grade 11. Interactive activities, simulations, challenges and AI-assisted exercises make learning engaging and memorable.
Stories, games, coding activities and real-world projects connect AI to Mathematics, Science, Languages, Social Science, Art and Commerce. Students come to see AI as a skill they use in every subject.
A complete Grade 1–12 AI curriculum covering AI literacy, computational thinking, data, coding, generative AI and ethics. It is aligned with NEP 2020 and CBSE and develops 15 future-ready capabilities.
Designed to scale to more than 3 million learners. Hindi and regional-language editions, new states, government and CSR programmes and Indian colleges ensure long-term growth across India.
India has just made AI a school subject. Policy, population, and technology have converged into a once-in-a-generation market moment and NOVA is ready to capture it.
UDISE+ 2025-26
Pre-primary to Class 12
Most ever recorded
98.9 million students
Growing to US$29–30 billion by 2030-31 (IBEF). One of the fastest-expanding education markets on earth.
US$46.7 mn (2024) → US$160.7 mn (2029) at 22.9% per year (MarketsandMarkets)
US$8.3 bn (2025) → US$57.2 bn (2033) at 25.9% per year (Grand View Research)
US$17 bn by 2027, growing 25–35% a year (NASSCOM–BCG)
Calls for coding, computational thinking and AI as subjects
Centre of Excellence in AI for education (~US$52 mn); 50,000 Atal Tinkering Labs
Computational Thinking and AI made part of Classes 3–8 across ~30,000 schools
AI becomes a mainstream subject for Classes 1–12 statewide
CT and AI becomes a compulsory Class 9 subject nationwide
Per year: all school enrolment at NOVA's prices
Per year: ~35,000 CBSE, CISCE and larger private schools
Schools — 8.6% of SAM; a highly achievable penetration
One integrated ecosystem connecting every learner, teacher, parent and school, from Grade 1 through Grade 12, powered by AI.
Must teach AI with little or no training or support
Learning gaps surface only at exam time, too late to intervene
See marks, not progress, no insight into their child's learning journey
Cannot demonstrate how AI is being taught or measured
Age-progressive pathway aligned to NCERT and CBSE, linked to Maths, Science, Languages and more
Four-tier certification, lesson guides, videos, AI co-pilot and in-class coaching
Secure cloud: learner profiles, benchmarks, gap detection and role-based dashboards
Role-based access, parental consent, audit trails, teacher approval, India hosting
Every stage is tracked for every learner, creating a living, breathing record of each child's AI education journey across all 12 school years.
Age-appropriate space, a Grade 2 view differs from Grade 11. Activities, simulations, projects, coding, progress and next steps.
Plain-language progress, areas needing support, teacher notes and suggested home activities.
Class and learner progress against benchmarks, learning gaps, who needs support, and an AI co-pilot for lesson plans and feedback.
Adoption and delivery by class and grade, competency achievement, teacher participation and intervention needs.
Patterns, logic and sequencing; how machines "learn"; responsible technology use; creative problem-solving through stories and unplugged play.
Computational thinking, data awareness, algorithms, AI applications, prompting and responsible generative AI, introductory programming, automation.
Machine-learning concepts, data science basics, generative AI, coding, cybersecurity awareness, ethics of AI.
Model-development concepts, AI-assisted research, automation, innovation and entrepreneurship, interdisciplinary capstones.
12 hours, foundational AI literacy for every teacher
30 hours + observed lessons, confident classroom delivery
60 hours + portfolio, deep subject expertise
20 hours + practicum, leads AI across the whole school
Every unit has a guide, video, AI-tool demonstration and project templates
Drafts lesson plans and feedback in minutes; the teacher reviews and approves
One dedicated coach per 12 new or 20 renewing schools, year-long, not a one-day workshop
NOVA builds 15 future-ready capabilities, not just AI tool use:
Curriculum, teachers, analytics and parents in one package
One AI journey across all 12 school years
Student, teacher, parent and school-leader views
Learn, assess, find gaps, intervene, progress
A multi-year competency record for every child
Flags who is falling behind, and why, in real time
Recommended next steps; the teacher decides
Lesson plans and feedback in minutes, teacher-approved
Worksheets become data, even without devices
Termly proof of learning for principals and inspectors
From AI-Aware Teacher to School AI Coordinator
One coach per 12–20 schools, not a one-day workshop
15 future-ready capabilities, not just tool use
Woven into Maths, Science, Languages and more
Bias, hallucination, privacy and responsible use
Board-agnostic; re-mapped when syllabi change
Teacher-led mode, print kits, offline Android app
English content, Hindi interface; more languages next
Plain-language progress and home activities
Competitively priced across both B2B (schools and institutions) and B2C (parents and individual learners) segments, making NOVA accessible and affordable for families directly, with a distinct advantage over prevailing EdTech market rates.
Parental consent, India hosting, no ads or data sale
CBSE mandate across ~30,000 schools
Live for the 2027-28 school session
Renewed every session; 37.5% EBITDA margin by Year 7
Minimal hardware; cloud designed for 3 million+ learners
"Individually, competitors match a few of these. Together, in one Grade 1–12 system that schools renew every year, they are NOVA's moat."
35% of mix
Low-fee or low-device schools. Includes curriculum, teacher guides, print lab packs, Tier 1–2 training, termly coaching and core dashboards.
50% of mix
Most private schools. Adds monthly in-class coaching, student kits and full dashboards including parents.
15% of mix
Schools with labs. Adds board-exam tracks, clubs, partner labs and priority coaching.
K-12 school licences dominate at 76.9% (US$19.10M). Diversified streams from government, colleges and teacher certification add resilience.
Unit economics: a 720-student school pays ~US$4,950/year and contributes 56% after direct delivery costs.
The plan assumes 92% annual school renewal, a conservative benchmark validated by comparable EdTech SaaS businesses.
From 40 launch schools in Year 1 to 3,000 paying schools by Year 7, representing just 8.6% of the SAM. A disciplined, achievable ramp.
Foundation architecture and learning framework
Core platform and Grade 1–12 content
AI intelligence and analytics layer
Complete Grade 1–12 curriculum integration
Institutional deployment and scale architecture
Project start; six-month build begins across all five phases
Release 1 scope gate; launch-school teacher training begins
Security audit, load testing and production-readiness sign-off
40 launch schools go live for the 2027-28 session
First full commercial session with 300 paying schools
US$2.17 million total, of which US$1.56 million falls in Year 1 during the six-month build.
Funds launch operations, capital servicing and reserves until NOVA reaches EBITDA-positive in Year 3.
US$(0.43) million credited back, disciplined capital management from day one.
The Capital-Servicing Reserve of US$2.23 million (37.5% of the project value) is held in ULFAT's ring-fenced account. This crucial reserve is drawn only as capital servicing falls due in Years 1–3, effectively safeguarding investor interests through the critical build and launch phases of the project.
Strategic development efforts are funded independently and are designed to scale with the business's growth. Our plan allocates a dedicated Strategic development budget of US$2.27 million over seven years, progressively increasing from US$0.06 million in Year 1 to US$0.63 million in Year 7. This budget is deployed in phases to align with adoption milestones:
Leveraging case studies and learning outcomes from our launch schools.
Engaging through principal roadshows.
Executing joint campaigns with channel and AI-lab partners.
Implementing focused digital campaigns for school leaders and parents.
Building relationships with state governments and CSR foundations.
From Year 4 onwards, NOVA's operating cash flow is projected to cover capital servicing 1.8 times. A significant portion of this surplus, approximately US$0.6 million in Year 4 and US$1.6 million in Year 5, will be strategically reinvested into growth planss as results justify. Additionally, any unutilized balance of the US$0.36 million contingency reserve, or any reserve released if NOVA outperforms its plan, will also be allocated to further strategic development initiative, with every release transparently reported in quarterly management accounts.
Revenue scales from US$0.04M (Y1) to US$24.85M (Y7). EBITDA turns positive in Year 3 and reaches US$9.32M (37.5% margin) by Year 7.
Over seven years, no terminal value
At 14% discount rate, with terminal value at 5% growth
2.3× the total project value of US$5.95M
End of Year 7 at 7.4× Year-7 EBITDA
UUEPL (Unplugged Entertainment Pvt. Ltd.) — operating company in Gurugram with live entertainment and multi-site delivery experience. NOVA runs as a ring-fenced division with its own accounts and escrowed collections.
Parallel workstreams, experienced build partner, Month 4 scope gate and Release 2 for non-critical features. Target: all features within first six months.
NOVA sells delivery, coaching and evidence — not just content. The low-priced Essential tier removes the price barrier entirely.
School as data fiduciary, NOVA as processor; parental consent built in; all data hosted in India. Compliant from day one.
UUEPL's existing business provides operational and reputational backing for NOVA
NOVA operates with UUEPL's business own accounts and escrowed collections, full financial transparency
Month 4 scope gate and production-readiness sign-off provide structured go/no-go checkpoints
Capital-servicing reserve (37.5%) and contingency reserve (6%) protect against downside scenarios
Investor presentation circulated
Investor meeting and term sheet agreed
Funding close, all commitments finalised
Project start; six-month build begins immediately
School validation; launch schools signed and onboarded
Production-ready platform delivered
Go-live with 40 launch schools for 2027-28 session
AI is mandatory in CBSE Classes 3–8, with a compulsory Class 9 subject from 2027-28. Demand is legislated, not speculative.
25 USPs in one package that schools renew every year. No competitor publicly markets this full combination.
32.7% project IRR; US$13.7M free cash flow in Years 4–7; US$68.6M DCF value at end of Year 7.
India has 247 million students, a government mandate for AI education, and a market growing at 22.9% per year. The window to establish the definitive Grade 1–12 AI learning ecosystem is open, and it will not stay open forever.
NOVA is designed to be the infrastructure of AI education in India: the curriculum, the teachers, the data, the trust. Six months. One ecosystem. A generation of learners.

In one integrated Grade 1–12 package
Production-ready by April 2027
8.6% of the serviceable addressable market
Asset-light, cloud-native, recurring revenue
US$3.91–9.90 per student per year to be validated with schools during the Nov 2026–Jan 2027 school validation phase
92% annual school renewal assumed, consistent with comparable EdTech SaaS benchmarks
Concept-stage projections to be validated with schools and a chartered accountant before funding close
All US$ values of government outlays and competitor revenues converted at the planning exchange rate
Competitor features as publicly described; revenues from reported filings reviewed September 2026
NOVA by ULFAT isn't just building an app. We're creating an integrated AI-Powered Learning Ecosystem for Grades 1–12 that touches every part of a school's AI-learning journey, such as curriculum and teacher training, classroom and home, digital and printed, student progress and school accountability.
Each revenue stream strengthens the others. Annual per-student school licenses, renewed every session, form the core. Four more streams are added over time: senior electives and capstones, teacher certification, government and CSR programmes, and Indian colleges. Every school that joins builds NOVA's teacher network and its evidence that students are learning, which makes the next school easier to win. The plan reaches 3,000 schools and 2.4 million students by Year 7, with revenue of US$24.85 million and an EBITDA margin of 37.5%.
This isn't speculation; the demand is already here. NEP 2020 calls for AI and computational thinking in schools. CBSE makes Computational Thinking and AI a compulsory Class 9 subject from 2027-28, the very session NOVA launches. Schools already pay for integrated systems. NOVA brings this model to AI education, with year-long teacher coaching and student-level learning evidence that no competitor we reviewed offers as one package.
We invite you to join us in building the future of AI education in India. Development begins on 1 November 2026, and NOVA will be in classrooms for the 2027-28 session. Free cash flow in Years 4–7 is US$13.69 million, 2.3 times the project value. Together, we'll create not just a company, but a movement that prepares every child to understand, question and create with AI.
Expanding the NOVA ecosystem into higher education, leveraging our AI-powered learning and teacher certification programs for advanced academic applications.
Replicating NOVA's success beyond India, starting with the Gulf Cooperation Council (GCC) countries and other emerging education markets.
A Detailed Project Report will be submitted on request, providing comprehensive insights into these expansion phases.
ULFAT Unplugged Entertainment Pvt. Ltd. (UUEPL) · Gurugram, India
Investor Presentation · Confidential

Detailed Project Report